If your wardrobe is looking for that big city modern feel, look no further than TH GREY on Phillips Avenue. When owner Trish Tilberg could not find the styles she loved from fashion influencers in bigger cities, she decided to bring that style to Sioux Falls. No longer do you need to take a trip to Minneapolis for the weekend to achieve an on-trend look. Simply take a short trip to downtown Sioux Falls.
Tilberg, a 27-year-old native of Ethan, S.D. graduated with a degree in business from South Dakota State University. After college, Tilberg went on to work in crop insurance. In the fall of 2016 she started an online marketplace and created the TH GREY brand. The following summer, Tilberg took the plunge and signed a lease on a storefront on Phillips Ave. Then, she quit her full-time job.
TH GREY prides itself on having something for everyone. From fashion risk taker to the casual dresser, everyone can find a piece to love at the boutique.
With the current cold-snap, it is hard to think about trading our winter coats and sweaters for a spring wardrobe, but clothing stores are starting to get their warm-weather transitional pieces on racks.
Here are a couple of outfit ideas inspired by current fashion trends that can fit a variety of occasions, from studying in class to a night out on the town.
Don’t throw away your high-waisted pants yet—it looks like they will remain a go-to look for spring 2018. However, the high-rise pant now comes with a wide leg that is flattering for anyone. Lighten up any look with a pair of patterned linen pants.
The white tee has been a closet staple since the beginning of time. However, this spring calls for the classic tee’s edgier sister: the tank top.
Find a tank that sits at the top of the hip—bonus points if it has a unique detail like the twisted knot on the one I’m modeling. With a look as simple and straightforward as a white tank, don’t be afraid to accessorize. Tilberg at TH GREY loves adding wide-brimmed hats and long necklaces that bring character to any look.
Spring 2018 is offering an advanced lesson in wearing neon, and TH GREY is on board. Adding a pop of fluorescent to any outfit is an affordable way to bring the neon trend that has been huge on the runway into the everyday person’s wardrobe.
Nailing a look with neon can be daunting, but have no fear when it comes to a bright pop of color this spring. A simple flash of fluorescence is all you need; keep the rest of the outfit simple. Tilberg paired a bright yellow cardigan with a v-neck tank top and distressed black jeans, as seen modeled by Emily Harr.
The jewelry paired with the look livened up the black clothing without making the outfit too busy.
TH GREY’s wide selection of fashionable, quality clothing will not break your college student budget. Walking into the store feels inviting, and the staff are more than willing to help you curate the perfect outfit.
Tilberg’s selection of clothing ranges from solid basics and athletic wear to outfits perfect for nights at a party. If you are a fan of New York Fashion Week street style, TH GREY makes that style obtainable right here in Sioux Falls.
Leave a Reply